Kelly Engstrom's profile

2D Design: Project 1: Principles of Organization

The goal of this project was to study four design principles of organization: Balance, Rhythm, Emphasis and Scale. I used these principles to create two-dimensional compositions that achieved visual unity.

Additional Goals:
-To become sensitive to the picture plane as a 2-dimensional spatial field and the picture frame as the boundary containing the image.
-To become aware of the necessity of an underlying organization of all the pictorial elements that are part of any composition and the principles that guide that organization.
-To consider and explore various methods, media and craft techniques (traditional and electronic) to create an effective solution and presentation of this project.

We began by sketching numerous thumbnail roughs in marker. We took the best three options and created marker sketches to scale. Finally, we brought the chosen option into Illustrator.

See my research and sketches at my Dropmark account here.
SCALE
BALANCE
EMPHASIS
RHYTHM
FINAL MOUNTED PROJECT
2D Design: Project 1: Principles of Organization
Published:

2D Design: Project 1: Principles of Organization

Published: